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🏖️ The Beachfront Bonus: STRs That Print Cash in Peak Season
From Florida’s Emerald Coast to the Carolina shores, beach markets remain a proven path to strong, predictable STR revenue. Keep reading for more insights. ⬇️
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September 1st, 2025
Good evening STR Report Community, and Happy Labor Day!
In today’s issue, you will find:
📱Today’s Article: 🏖️ The Beachfront Bonus: STRs That Print Cash in Peak Season
📈 Trending Market Highlight: Panama City Beach, Florida and Hilton Head Island, South Carolina
🌊 Unique Airbnb of the Week
🏫 Subscriber Perks: Go Live Playbook, including: Beginner’s Guide E-Book, Guest Communication Messaging Templates, Airbnb Welcome Guide Template, STR Buy Box Template, & Tax Savings E-Book
✅ Community Perks: Top-Tier Property Management, Personal Airbnb Investment Finder, and STR Loans & More
📬 See our collection of newsletters here: Prior Newsletters
🏖️ The Beachfront Bonus: STRs That Print Cash in Peak Season
The beach never goes out of style. Families, couples, and groups are willing to pay a premium for STRs that put them steps from the sand. Here’s why beachfront homes remain one of the most reliable categories in the business:
Your guests pulling up to your property like:
🌊 Why They Work
In markets like the Florida Panhandle or 30A, summer demand is so strong that homes can gross $80K–$150K+ annually—even if they’re not oceanfront. Proximity matters, but so does the experience: outdoor showers, tiki bars, plunge pools, or even surf gear rentals can set listings apart and command higher ADRs.
✨ Guest Experience Upgrades
Beyond the big-ticket amenities, thoughtful touches can pay off:
Convenience: smart locks, seamless self check-in, and outdoor WiFi extenders.
Extras: beach towels, umbrellas, paddleboards, or bikes.
Authenticity: coastal décor, local art, and light, breezy design that feels tied to the destination.
Small touches = big reviews.
Seasonality & Pricing Strategy
Summer can carry the bulk of annual income, but strong operators know how to extend the season:
Fall & Spring: weekend getaways and spring break trips.
Winter: snowbirds seeking monthly stays.
Dynamic Pricing: adjusting rates in real time to capture maximum demand.
The Flip Side: Costs & Risks
Investors need to be realistic about coastal ownership:
🌪️ Storm risk & high insurance costs – premiums are higher, and hurricanes can cause major damage.
📈 Oversupply in hot markets – too many listings can push rates down.
🏛️ Tightening regulations – some towns are restricting STR licenses.
🔧 Coastal wear & tear – salt air, sand, and humidity drive up maintenance costs.
Markets to Watch
Some of the most consistent performers include:
Florida Panhandle, FL – peak summer family demand, reliable returns.
30A, FL – luxury-driven market with strong ADR potential.
Carolina Coast, NC/SC – family-friendly with long summer seasons.
Santa Cruz, CA – West Coast appeal and steady tourism.
Yes, coastal STRs come with risks. But when paired with smart design, curated amenities, and a tuned pricing strategy, they remain one of the most bankable, high-return investments in the STR world.
Panama City Beach, Florida 🌊
Downloadable Panama City Beach, Florida Short-Term Rental Market Report
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Average Daily Rate (ADR): $311.70 per night
Occupancy Rate: 51.30%
Annual Revenue Potential: Around $80,280 per year
Read our full Panama City Beach, Florida Short-Term Rental Market Report attached above.
Hilton Head Island, South Carolina 🌴
Downloadable Hilton Head Island, South Carolina Short-Term Rental Market Report
|
Average Daily Rate (ADR): $561.40 per night
Occupancy Rate: 61.57%
Annual Revenue Potential: Around $121,063 per year
Read our full Hilton Head Island, South Carolina Short-Term Rental Market Report attached above.
📬 See our collection of 70+ market reports here: Prior Trending Market Reports
Bored of staying at regular Airbnbs?
This luxury oceanfront retreat on Rockaway Beach is the ultimate coastal escape for families and groups, blending high-end design with endless entertainment. With 6 bedrooms, 6 bathrooms, and over 4,000 square feet of space, it comfortably hosts up to 15 guests. The home boasts breathtaking panoramic ocean views, a chef’s dream kitchen with dual appliances, a massive open-concept living and dining area, and four spa-like king suites with en-suite bathrooms. Guests can relax in the oceanfront hot tub, steam shower, or elevated soaking tub, then step outside to enjoy the fire pit or custom BBQ setup. The dedicated arcade game room—featuring classics like Pac-Man, Skee-Ball, Guitar Hero, and NBA Pinball—ensures fun for all ages. With thoughtful extras like a karaoke machine, surround sound, espresso bar, heated bidet toilets, and even professional binoculars for whale watching, this home delivers a one-of-a-kind beachfront experience designed to wow guests at every turn.
Subscriber Perks:
📖🏡💰 Go Live Playbook
The "Go Live Playbook" is your all-in-one guide featuring a beginner’s guide e-book, messaging templates, Airbnb welcome book, STR buy box template, and tax savings tips to kickstart your short-term rental success.
Community Perks with The STR Report
🏠 Top-Tier Property Management – Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earn—click to get your free performance assessment.
🔎 Personal Airbnb Investment Finder – Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, you’re in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.
🤑 STR Loans & More – Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.
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