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One Listing Was the Test. Two Is the Business. 🚀

Owning one successful short-term rental is exciting—but adding a second changes everything. Here’s how to know when you’re truly ready and how to scale without burning out or hurting guest experience.

Community Perks with The STR Report

🏠 Top-Tier Property Management â€“ Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earn—click to get your free performance assessment.

🔎 Personal Airbnb Investment Finder â€“ Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, you’re in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.

🤑 STR Loans & More – Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.

February 2nd, 2026

Good evening STR Report Community!

In today’s issue, you will find:

📱Today’s Article: One Listing Was the Test. Two Is the Business. 🚀

📈 Trending Market Highlight: New York City, New York and Las Vegas, Nevada

✉️ STR News: Guesty launches Copilot to support revenue and performance insights & more

💸 Mortgage Rate Watch

🚣 Unique Airbnb of the Week

🏫 Subscriber Perks: Go Live Playbook, including: Beginner’s Guide E-Book, Guest Communication Messaging Templates, Airbnb Welcome Guide Template, STR Buy Box Template, & Tax Savings E-Book

✅ Community Perks: Top-Tier Property Management, Personal Airbnb Investment Finder, and STR Loans & More

📬 See our collection of newsletters here: Prior Newsletters

Scaling Beyond One Property: When (and How) to Add Your Second STR

Your first short-term rental proved something important: the model works. But scaling from one property to two isn’t just a repeat—it’s a shift from hosting to operating a business.

Im Ready Lets Go GIF by Laff

So how do you know when it’s time?
If your first STR is consistently profitable, mostly systemized, and no longer requires daily firefighting, you’re likely closer than you think. If you’re still solving the same problems every week, scaling now will only multiply the stress.

Before adding your second property, lock in your systems.
Cleaning coordination, maintenance contacts, guest messaging, pricing strategy, and restocking should all run smoothly without constant oversight. If something breaks when you’re unavailable, it’s a sign to tighten operations before expanding.

Choose your second property strategically—not emotionally.
Many hosts fail by chasing a “dream” property instead of a smart one. Look for markets you already understand, similar property types you can duplicate systems for, and locations where demand is proven year-round. Check out our twice-a-week Trending Markets sections for location inspiration if you’re not sure where to look (keep scrolling and you’ll find it!).

Expect your time commitment to double—temporarily.
The early phase of your second STR will feel heavier as you refine processes and adjust workflows. The payoff comes when both properties benefit from shared systems, vendors, and purchasing power.

Think like an operator, not an owner.
Scaling successfully means tracking performance, standardizing decisions, and planning for growth, not just hoping things work out. Two properties are manageable. Three or more require intention.

The right time to add your second STR isn’t when you’re excited, it’s when your first property can run without you. Build the foundation first, and scaling becomes a growth move, not a gamble.

New York City, New York 🚕

Downloadable New York City, New York Short-Term Rental Market Report

New York City STR Market Report.pdf4.21 MB • PDF File
  • Average Daily Rate (ADR): $235.32 per night

  • Occupancy Rate: 72.38%

  • Annual Revenue Potential: Around $98,773 per year

Read our full New York City, New York Short-Term Rental Market Report attached above.

Las Vegas, Nevada 🂡

Downloadable Las Vegas, Nevada Short-Term Rental Market Report

Las Vegas STR Market Report.pdf2.56 MB • PDF File
  • Average Daily Rate (ADR): $301.44 per night

  • Occupancy Rate: 57.3%

  • Annual Revenue Potential: Around $61,512 per year

Read our full Las Vegas, Nevada Short-Term Rental Market Report attached above.

📬 See our collection of 120+ market reports here: Prior Trending Market Reports

🏈 Super Bowl LX Flips the Bay Area Script: Santa Clara Beats San Francisco on Price
Super Bowl LX short-term rentals data reveals: Santa Clara, not San Francisco, is commanding higher prices. For the Feb 2026 weekend, ADR in Santa Clara surged 146% YoY to $415, while SF rose 69% to $366. Despite this, San Francisco still captures nearly 70% of the economic impact due to sheer booking volume and infrastructure.

💻 Guesty launches Copilot to support revenue and performance insights
Guesty has launched Guesty Copilot, an AI-powered capability designed to help property managers better understand the drivers behind revenue and operational performance, will the rollout beginning Wednesday 4th February.

💸 Expedia extends BNPL partnership with Affirm
Expedia Group and Affirm have announced an expanded multi-year partnership that makes Affirm the exclusive buy now, pay later (BNPL) provider for lodging and travel packages across Expedia, Hotels.com and Vrbo.

💸Mortgage Rate Watch – February 2nd, 2026

Current Mortgage Rates (as of February 2, 2026):

  • 30-Year Fixed: 6.17% (+0.01%)

  • 15-Year Fixed: 5.76% (+0.01%)

  • 30-Year Jumbo: 6.35% (+0.00%)

  • 30-Year FHA: 5.81% (+0.02%)

  • 30-Year VA: 5.83% (+0.02%)

  • 7/6 SOFR ARM: 5.60% (–0.01%)

Market Overview: Mortgage rates were mostly stable today, with the 30-year fixed inching up slightly to 6.17%. Minor increases in fixed-rate and government-backed loans were offset by a small decline in adjustable-rate pricing. Overall, the market remains in a holding pattern as lenders react cautiously to steady bond market conditions and limited new economic data.

Rate Trends & Forecast:

  • Short-Term: Rates are expected to remain in a narrow range, with only small day-to-day changes unless a meaningful economic catalyst emerges.

  • Long-Term: If inflation continues to moderate and long-term Treasury yields trend lower, there is potential for gradual rate improvement. However, meaningful declines remain unlikely without a clearer shift in economic conditions or monetary policy.

    For real-time mortgage rate updates, visit Mortgage News Daily.

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Subscriber Perks:

📖🏡💰 Go Live Playbook

The "Go Live Playbook" is your all-in-one guide featuring a beginner’s guide e-book, messaging templates, Airbnb welcome book, STR buy box template, and tax savings tips to kickstart your short-term rental success.

Community Perks with The STR Report

🏠 Top-Tier Property Management â€“ Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earn—click to get your free performance assessment.

🔎 Personal Airbnb Investment Finder â€“ Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, you’re in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.

🤑 STR Loans & More – Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.

Partner with Us!

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We appreciate you being a part of our STR community and for sharing our group with your business partners and associates. Thank you!