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šŸ’Ž Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?

Loyalty isn’t just for airlines and coffee shops anymore. Here’s how guest rewards are making their way into the short-term rental world—and whether it’s worth joining the trend.

Community Perks with The STR Report

šŸ  Top-Tier Property Management ā€“ Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earn—click to get your free performance assessment.

šŸ”Ž Personal Airbnb Investment Finder ā€“ Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, you’re in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.

šŸ¤‘ STR Loans & More – Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.

October 16th, 2025

Good evening STR Report Community!

In today’s issue, you will find:

šŸ“±Today’s Article: šŸ’Ž Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?

šŸ“ˆ Trending Market Highlight: Door County, Wisconsin and Bisbee, Arizona

āœ‰ļø STR News: Expedia Group reveals 2026 travel trends in new ā€˜Unpack’ report

šŸ’ø Mortgage Rate Watch

šŸļø Unique Airbnb of the Week

šŸ« Subscriber Perks: Go Live Playbook, including: Beginner’s Guide E-Book, Guest Communication Messaging Templates, Airbnb Welcome Guide Template, STR Buy Box Template, & Tax Savings E-Book

āœ… Community Perks: Top-Tier Property Management, Personal Airbnb Investment Finder, and STR Loans & More

šŸ“¬ See our collection of newsletters here: Prior Newsletters

šŸ’Ž Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?

In a world full of ā€œbook once and bounceā€ travelers, every host dreams of the repeat guest—the traveler who loves your place so much they come back again (and again!). That’s where loyalty programs come in. But are they actually worth your time and effort? Let’s unpack it.

Im Back Arnold Schwarzenegger GIF

Your guests returning to your Airbnb:

Loyalty programs are popping up everywhere—from booking platforms offering points to independent hosts creating their own reward systems. The idea is simple: encourage repeat bookings with perks that make guests feel valued. Think discounts for returning visitors, early check-in for loyal guests, or even a free night after a certain number of stays.

Here’s the scoop on whether it’s right for you:

šŸ’° The Perks of Loyalty

Repeat Bookings = Reliable Income. Returning guests mean fewer gaps in your calendar and less reliance on constant marketing. Plus, loyal guests tend to treat your property with extra care—it’s their ā€œhome away from home,ā€ after all.

Word-of-Mouth Magic. Guests who feel appreciated are more likely to spread the word. A well-structured loyalty program can turn happy travelers into your unofficial ambassadors.

āš–ļø The Drawbacks to Weigh

Added Complexity. Managing discounts, tracking stays, and setting clear rules can add to your hosting workload—especially if you’re juggling multiple properties.

Potential Platform Conflicts. Some major booking platforms discourage off-platform incentives, so you’ll need to structure your rewards carefully (think direct-booking perks or email newsletters).

šŸ’” Pro Tips for Doing It Right

  • Keep it Simple. Start small—like offering a 10% discount for repeat guests who book directly.

  • Make it Personal. Reward loyal guests with experiences (like a bottle of wine or a handwritten thank-you) instead of just numbers.

  • Use Your Branding. Name your program something fun and on-theme—like ā€œThe Cabin Clubā€ or ā€œStay Stars.ā€

Final Thought:
Loyalty programs can absolutely work for short-term rental hosts—but only if they enhance your guest experience, not complicate it. The best loyalty comes from great hospitality first. Build genuine relationships, sprinkle in thoughtful perks, and you’ll create guests who come back not just for the rewards—but because they love staying with you.

Door County, Wisconsin🚪

Downloadable Door County, Wisconsin Short-Term Rental Market Report

Door County STR Market Report.pdf1.78 MB • PDF File
  • Average Daily Rate (ADR): $391.18 per night

  • Occupancy Rate: 49.54%

  • Annual Revenue Potential: Around $76,798 per year

Read our full Door County, Wisconsin Short-Term Rental Market Report attached above.

Bisbee, ArizonašŸ

Downloadable Bisbee, Arizona Short-Term Rental Market Report

Bisbee STR Market Report.pdf2.32 MB • PDF File
  • Average Daily Rate (ADR): $158 per night

  • Occupancy Rate: 51.17%

  • Annual Revenue Potential: Around $36,935 per year

Read our full Bisbee, Arizona Short-Term Rental Market Report attached above.

šŸ“¬ See our collection of 120+ market reports here: Prior Trending Market Reports

ā˜Žļø Airbnb and VisitBritain launch Ā£1m ā€˜Best of British’ fund to boost local tourism
Airbnb has launched a Ā£1 m ā€œBest of Britishā€ fund, supported by VisitBritain, to help communities across the UK transform local traditions into must-visit cultural experiences.

šŸ“±Expedia Group reveals 2026 travel trends in new ā€˜Unpack’ report
Expedia Group has unveiled Unpack ’26: The Trends in Travel, its latest annual report highlighting the key shifts shaping global tourism next year.

šŸ¦ Pacaso CEO: $72 Million Retail Fundraise for Fractional Home Ownership Fit Our Mission
Second-home co-ownership platform Pacaso has closed a $72.5 million Regulation A+ round backed by more than 17,500 retail investors, marking one of the largest-ever raises under the SEC’s relatively new framework.

šŸ’øMortgage Rate Watch – October 16th, 2025

Current Mortgage Rates (as of October 16, 2025):

  • 30-Year Fixed: 6.32% (āˆ’0.06%)

  • 15-Year Fixed: 5.84% (āˆ’0.04%)

  • 30-Year Jumbo: 6.25% (āˆ’0.04%)

  • 30-Year FHA: 6.03% (āˆ’0.02%)

  • 30-Year VA: 6.04% (āˆ’0.03%)

  • 7/6 SOFR ARM: 5.82% (āˆ’0.03%)

Market Overview: Mortgage rates dipped modestly today, pushing the 30-year fixed rate down to 6.32%, its lowest in recent trading sessions. The downward pressure comes amid a relatively quiet economic calendar (owing in part to the government shutdown), with bond market moves continuing to play an outsized role in driving mortgage pricing.

Rate Trends & Forecast:

  • Short-Term: In the absence of major economic data releases, expect rates to remain range-bound with small day-to-day shifts, likely following bond market trends.

  • Long-Term: Further declines are possible if inflation softens and long-term yields fall—but large drops in fixed rates will require more sustained signals from the macroeconomy and improved market sentiment.

    For real-time mortgage rate updates, visit Mortgage News Daily.

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This four-story architectural icon in Sunset Beach offers 360° ocean and mountain views from its wraparound deck and glass rotunda. Step inside to discover spiral staircases, a secret bookshelf door, a private bar, and elegant suites connected by an elevator. Once a 19th-century railway water source, this landmark has been reborn as one of America’s most unique vacation homes. From sunrise coffee above the coastline to sunset cocktails in the tower’s ballroom, every moment here feels cinematic. Experience luxury, history, and adventure all in one stay — because this isn’t just a rental, it’s a California legend. šŸŒ…

Subscriber Perks:

šŸ“–šŸ”šŸ’° Go Live Playbook

The "Go Live Playbook" is your all-in-one guide featuring a beginner’s guide e-book, messaging templates, Airbnb welcome book, STR buy box template, and tax savings tips to kickstart your short-term rental success.

Community Perks with The STR Report

šŸ  Top-Tier Property Management ā€“ Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earn—click to get your free performance assessment.

šŸ”Ž Personal Airbnb Investment Finder ā€“ Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, you’re in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.

šŸ¤‘ STR Loans & More – Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.

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