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š Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?
Loyalty isnāt just for airlines and coffee shops anymore. Hereās how guest rewards are making their way into the short-term rental worldāand whether itās worth joining the trend.
Community Perks with The STR Report
š Top-Tier Property Management ā Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earnāclick to get your free performance assessment.
š Personal Airbnb Investment Finder ā Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, youāre in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.
š¤ STR Loans & More ā Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.

October 16th, 2025
Good evening STR Report Community!
In todayās issue, you will find:
š±Todayās Article: š Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?
š Trending Market Highlight: Door County, Wisconsin and Bisbee, Arizona
āļø STR News: Expedia Group reveals 2026 travel trends in new āUnpackā report
šø Mortgage Rate Watch
šļø Unique Airbnb of the Week
š« Subscriber Perks: Go Live Playbook, including: Beginnerās Guide E-Book, Guest Communication Messaging Templates, Airbnb Welcome Guide Template, STR Buy Box Template, & Tax Savings E-Book
ā
Community Perks: Top-Tier Property Management, Personal Airbnb Investment Finder, and STR Loans & More
š¬ See our collection of newsletters here: Prior Newsletters
š Loyalty Programs for Short-Term Rental Hosts: Are They Worth It?
In a world full of ābook once and bounceā travelers, every host dreams of the repeat guestāthe traveler who loves your place so much they come back again (and again!). Thatās where loyalty programs come in. But are they actually worth your time and effort? Letās unpack it.

Your guests returning to your Airbnb:
Loyalty programs are popping up everywhereāfrom booking platforms offering points to independent hosts creating their own reward systems. The idea is simple: encourage repeat bookings with perks that make guests feel valued. Think discounts for returning visitors, early check-in for loyal guests, or even a free night after a certain number of stays.
Hereās the scoop on whether itās right for you:
š° The Perks of Loyalty
Repeat Bookings = Reliable Income. Returning guests mean fewer gaps in your calendar and less reliance on constant marketing. Plus, loyal guests tend to treat your property with extra careāitās their āhome away from home,ā after all.
Word-of-Mouth Magic. Guests who feel appreciated are more likely to spread the word. A well-structured loyalty program can turn happy travelers into your unofficial ambassadors.
āļø The Drawbacks to Weigh
Added Complexity. Managing discounts, tracking stays, and setting clear rules can add to your hosting workloadāespecially if youāre juggling multiple properties.
Potential Platform Conflicts. Some major booking platforms discourage off-platform incentives, so youāll need to structure your rewards carefully (think direct-booking perks or email newsletters).
š” Pro Tips for Doing It Right
Keep it Simple. Start smallālike offering a 10% discount for repeat guests who book directly.
Make it Personal. Reward loyal guests with experiences (like a bottle of wine or a handwritten thank-you) instead of just numbers.
Use Your Branding. Name your program something fun and on-themeālike āThe Cabin Clubā or āStay Stars.ā
Final Thought:
Loyalty programs can absolutely work for short-term rental hostsābut only if they enhance your guest experience, not complicate it. The best loyalty comes from great hospitality first. Build genuine relationships, sprinkle in thoughtful perks, and youāll create guests who come back not just for the rewardsābut because they love staying with you.

Door County, WisconsinšŖ
Downloadable Door County, Wisconsin Short-Term Rental Market Report
|

Average Daily Rate (ADR): $391.18 per night
Occupancy Rate: 49.54%
Annual Revenue Potential: Around $76,798 per year
Read our full Door County, Wisconsin Short-Term Rental Market Report attached above.
Bisbee, Arizonaš
Downloadable Bisbee, Arizona Short-Term Rental Market Report
|

Average Daily Rate (ADR): $158 per night
Occupancy Rate: 51.17%
Annual Revenue Potential: Around $36,935 per year
Read our full Bisbee, Arizona Short-Term Rental Market Report attached above.
š¬ See our collection of 120+ market reports here: Prior Trending Market Reports

āļø Airbnb and VisitBritain launch Ā£1m āBest of Britishā fund to boost local tourism
Airbnb has launched a Ā£1 m āBest of Britishā fund, supported by VisitBritain, to help communities across the UK transform local traditions into must-visit cultural experiences.
š±Expedia Group reveals 2026 travel trends in new āUnpackā report
Expedia Group has unveiled Unpack ā26: The Trends in Travel, its latest annual report highlighting the key shifts shaping global tourism next year.
š¦ Pacaso CEO: $72 Million Retail Fundraise for Fractional Home Ownership Fit Our Mission
Second-home co-ownership platform Pacaso has closed a $72.5 million Regulation A+ round backed by more than 17,500 retail investors, marking one of the largest-ever raises under the SECās relatively new framework.
šøMortgage Rate Watch ā October 16th, 2025
Current Mortgage Rates (as of October 16, 2025):
30-Year Fixed: 6.32% (ā0.06%)
15-Year Fixed: 5.84% (ā0.04%)
30-Year Jumbo: 6.25% (ā0.04%)
30-Year FHA: 6.03% (ā0.02%)
30-Year VA: 6.04% (ā0.03%)
7/6 SOFR ARM: 5.82% (ā0.03%)
Market Overview: Mortgage rates dipped modestly today, pushing the 30-year fixed rate down to 6.32%, its lowest in recent trading sessions. The downward pressure comes amid a relatively quiet economic calendar (owing in part to the government shutdown), with bond market moves continuing to play an outsized role in driving mortgage pricing.
Rate Trends & Forecast:
Short-Term: In the absence of major economic data releases, expect rates to remain range-bound with small day-to-day shifts, likely following bond market trends.
Long-Term: Further declines are possible if inflation softens and long-term yields fallābut large drops in fixed rates will require more sustained signals from the macroeconomy and improved market sentiment.
For real-time mortgage rate updates, visit Mortgage News Daily.

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Subscriber Perks:
šš”š° Go Live Playbook
The "Go Live Playbook" is your all-in-one guide featuring a beginnerās guide e-book, messaging templates, Airbnb welcome book, STR buy box template, and tax savings tips to kickstart your short-term rental success.
Community Perks with The STR Report
š Top-Tier Property Management ā Lower fees, higher payouts, and premium service. Built for investors who want performance and peace of mind. See how much more your property could earnāclick to get your free performance assessment.
š Personal Airbnb Investment Finder ā Connect with an expert to handpick profitable Airbnb properties that match your criteria. With 213+ successful deals, all cash-flowing, youāre in good hands. Take 15 seconds to fill out the form to see how all of these properties are experiencing a 10-15% Cash-on-Cash return.
š¤ STR Loans & More ā Need funding for your next short-term rental? Expect expert guidance, personalized service, and the best possible rates.
Partner with Us!
If you have a project youād like us to promote, or a product or service youād like to share, please reach out to us at [email protected].
We appreciate you being a part of our STR community and for sharing our group with your business partners and associates. Thank you!
